We sit down with Nicole Hewitt, Senior Brand Manager at Extreme, to discuss the brand’s exciting new flavour, Extreme Passion Fruit, and how it’s set to #MoveMzansi. What inspired the creation of Extreme Passion Fruit and its unique flavour profile? Extreme Passion Fruit is the latest addition to our invigorating range of apple ales, and
Wherever you find South Africans moving and having a good time together, you are sure to find Extreme – Mzansi’s favourite invigorating apple ale. And now there is a new Extreme flavour stepping into the dance circle: Extreme Passion Fruit. “We know South Africans love the distinctive apple taste of the original Extreme, so we
Since the launch of the new Extreme Move Mzansicampaign in September and the finale of Bula Sekele S3 that took place this past weekend, Extreme – the alcoholic drink with a distinctive apple taste – knows the unstoppable positive power of dance and how it can Move Mzansi. “Our new Move Mzansi campaign was
Extreme, the naturally uplifting alcoholic drink with a distinctive apple taste is bringing the third season of Bula Sekele to Zone 6 Venue, Soweto, on 9 December. This year, when Extreme asked Mzansi’s dancers to show us their moves, they understood the challenge. From all corners of the country, talented moovahs showed us how
Extreme – the invigorating alcoholic drink with a distinctive apple taste – is known for spreading positive upliftmentthrough the power of dance. This started with the launch of ‘Bula Sekele’ (meaning “Make the Circle Bigger”) in 2022 – a successful and hugely popular platform that proudly represents the brand’s purpose. From showing that dance
Extreme, the invigorating alcoholic drink that delivers a distinctive apple ale tasteand natural kick from guarana, is levelling up the positive energy with Extreme Bula Sekele’s collab partnership with creative entrepreneur, Thobile kaNjinjiNtuli, to produce customised Extreme sneakers, to be featured in the second season of the national dancecompetition as it now moves to the